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The best-selling investing “bible” offers new information, new insights, and new perspectives
The Little Book of Common Sense Investing is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.
While the stock market has tumbled and then soared since the first edition of Little Book of Common Sense was published in April 2007, Bogle’s investment principles have endured and served investors well. This tenth anniversary edition includes updated data and new information but maintains the same long-term perspective as in its predecessor.
Bogle has also added two new chapters designed to provide further guidance to investors: one on asset allocation, the other on retirement investing.
A portfolio focused on index funds is the only investment that effectively guarantees your fair share of stock market returns. This strategy is favored by Warren Buffett, who said this about Bogle: “If a statue is ever erected to honor the person who has done the most for American investors, the hands-down choice should be Jack Bogle. For decades, Jack has urged investors to invest in ultra-low-cost index funds. . . . Today, however, he has the satisfaction of knowing that he helped millions of investors realize far better returns on their savings than they otherwise would have earned. He is a hero to them and to me.”
Bogle shows you how to make index investing work for you and help you achieve your financial goals, and finds support from some of the world’s best financial minds: not only Warren Buffett, but Benjamin Graham, Paul Samuelson, Burton Malkiel, Yale’s David Swensen, Cliff Asness of AQR, and many others.
This new edition of The Little Book of Common Sense Investing offers you the same solid strategy as its predecessor for building your financial future.
Build a broadly diversified, low-cost portfolio without the risks of individual stocks, manager selection, or sector rotation.Forget the fads and marketing hype, and focus on what works in the real world.Understand that stock returns are generated by three sources (dividend yield, earnings growth, and change in market valuation) in order to establish rational expectations for stock returns over the coming decade.Recognize that in the long run, business reality trumps market expectations.Learn how to harness the magic of compounding returns while avoiding the tyranny of compounding costs.
While index investing allows you to sit back and let the market do the work for you, too many investors trade frantically, turning a winner’s game into a loser’s game. The Little Book of Common Sense Investing is a solid guidebook to your financial future.
From the Publisher




ASIN : B075Z6HSCJ
Publisher : Wiley; 2 edition (Sept. 20 2017)
Language : English
File size : 1.8 MB
Text-to-Speech : Enabled
Screen Reader : Supported
Enhanced typesetting : Enabled
X-Ray : Enabled
Word Wise : Enabled
Print length : 287 pages
Page numbers source ISBN : B0D46R7MF2
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James Brookes –
Great BOOK!
The best advice and investment strategy ever!Young or old, rich or poor this will work for everyone and you will get the best returns.And it’s so simple and availableThanks Mr Bogle
Simplified Investing –
One for the ages.
The title of this book summarizes Mr. Bogle’s thought process: ‘Common sense investing’. As someone who is trying to build a nest egg for my family’s future, many of Mr. Bogle’s disclosures are eye opening. We live in a world of greed and always will, however there are ways to shield yourself from the impending storm. The only regret I have is not learning more about indexing at a younger age.
Emad –
Good book
I am new to the stock market but this authors words made sense to me and his word are supported by years of data from that past
Thomas Cousins –
Common sense investing
Pretty convincing arguments for holding index funds for the long term.
Canada –
Five Stars
Great honest information. Everything very up to date. Give it to your friends, kids, anyone.
Jimmy Ahn –
A must read for every investor!
If you are not willing/going to listen to John Bogle & Warren Buffet on how to invest, I don’t know what to tell you.
Graeme Duncan –
Sound solid advice – I suspect
Recommended by my father after decades of success with this as a central strategy. I will buy it for my children.
Andrew & Andreia –
Just do this
I bought VFV and VSP totaling 10% of my portfolio because I’m still hopeful that I can one day find a needle in a haystack, but the more I read, the more I’m convinced that broad market index investing is the way to go.
CRMD –
Clear, straightforward, and insightful! John Bogle couldn’t have made this book any easier to understand. Next thing to do is to devise a sound action plan for investing.
Ranieri –
This book makes investing be simple to the ones are not financial specialists (and are not willing to be). Simple teachings that can be applied by anyone!
Karagana Suresh –
Low cost index funds is sure route to creation. Good to follow with no second thought. Knowledgeable practices given in this book.Good to read.
Sebastian Sava –
Changed my perspective about investing. Highly recommended. One of the top ten books about wealth creation too. Read it at least once.
Papadogiannis Agisilaos –
All self-respecting investors must read this. It provides a broader view with the general rules governing the markets. No matter how you choose to invest you need to be aware of the presented facts.